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User interface, Branding and Design

OVERVIEW

Sight is one of our most powerful senses and what is more powerful is when quality design evokes emotion that leads us to action through articulated creation of internal meaning

DESCRIPTION

man is a meaning making machine

but the nature of the engine by which he makes meaning is through a very specific filter of perception

proper design then does not simply require a solid foundation in the principles of good design but also in the meaning making features of the specific audiance

although universally the color red may be a stimulant so to speak in one culture it can drive action and get blood pumping where as in another it can elicit a fear of losing blood

the designer therefore requires not only an understading on the foundations of perceiption such as color theory, typography, geometry and the like but also in user psychology to look deeper into how design can be used to generate meaning by knowing how the brain connects the parts emotionally

SUMMARY

User Interface and Experience Design for Brand development and modern design across digital and print media

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Gauteng - South Africa
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+27 79 631 8807 (whatsapp or direct)

support@sinappsus.co.za
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